Postcard Travel Club, an inclusive community of conscious luxury travellers, travel designers, storytellers, and boutique properties that collectively advance responsible tourism, has formed a strategic alliance with RARE India, a collection of boutique hotels, wildlife lodges, and retreats across India, Bhutan, and Nepal. This partnership unites two pioneers advancing responsible tourism, and is further enhancing their commitment to environmental sustainability and community engagement through more conscious travel practices.
Postcard Travel Club
Commenting on the collaboration, Mr. Amit Jaipura, Founder and CEO at Postcard Travel Club said, “Postcard Travel Club is delighted to announce a new alliance with RARE India as we look to advance our purpose of bringing together all stakeholders advancing conscious luxury travel. This collaboration has proved to be a major milestone for the forward journey of Postcard and has enabled us to reach one step closer to our goal of onboarding 500+ partners in 50+ countries by the end of 2024.“
“RARE and the community is about authentic destination stories, always believing that tourism at its best should build the destination and benefit the community. With this collaboration, we further aim to spread awareness and belief in responsible tourism,” added Ms. Shoba Rudra, Founder Partner at RARE India.
Together, Postcard Travel Club and RARE India aim to redefine conscious luxury travel by promoting boutique properties that prioritise the planet and its people, ensuring that every journey leaves a positive impact. This partnership allows Postcard members to experience the transformative power of conscious luxury travel that is being promoted by the properties represented by RARE India.
Publishing the property profiles and the unique experiences on the Postcard platform as part of the collaboration, the brand has on boarded over 90 properties spanning 19 Indian states under the RARE India collective. Unique adventures such as tracking tigers in Kanha, spotting snow leopards in Ladakh, and enjoying serene beach retreats in Kerala. Every RARE property actively contributes to planet-sensitive endeavours, embracing practices such as reducing single-use plastic, ensuring responsible garbage disposal, conserving water and energy, and safeguarding the intricate tapestry of nature and biological diversity.
Postcard Travel Club also launched “Postcard Search Engine”, a unique interests-based search engine last month that helps conscious luxury travellers find immersive experiences and boutique properties that match their personal interests and values.
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About Postcard Travel Club
Founded in 2020 by Amit Jaipuria, Postcard Travel Club has been rapidly clocking growth by gaining 230+ properties globally in 33+ countries over the last 6 months in association with value-aligned affiliate brands. They are transforming the conscious luxury travel landscape with their mission of bringing together a global community of value-aligned travellers and other stakeholders that collectively advance conscious luxury travel. Based in Bangalore, the brand is poised to onboard 500+ partners in 50+ countries by the end of 2024.
About RARE India
RARE is a curated collection of extraordinary boutique hotels, palaces, forts, wildlife lodges and retreats across four countries, offering a unique blend of luxury and meaningful experiences. Founded by Shoba Mohan, RARE values sustainability, exceptional service and close relationships with local communities. These properties span 19 states in India alone, as well as Bhutan and Nepal, providing an immersive journey for guests who want to make a positive impact.
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