YES Securities Launches #GiftHerTheFuture Campaign Encouraging Mothers to Pursue Dreams

• Campaign to celebrate mothers resilience and encourage them to pursue careers alongside motherhood responsibilities

• ‘Part-time jobs for full-time mothers’ – YES Securities invites mothers to share their CVs at careers@ysil.in, pledging to gift them the freedom to shape their future

• We aim to inspire mothers to take the first step towards shaping their future and chasing their dreams

YES Securities, a leading financial services company, is excited to launch its Mothers Day campaign, #GiftHerTheFutureas a tribute to the idea that mothers are more than just moms. The campaign aims to inspire mothers to take the first step towards shaping their future while managing their motherhood responsibilities.

Maa ke alaava bhi, bahut kuch hai Maa

The campaign invites mothers seeking part-time employment to explore opportunities with YES Securities. The company is eager to welcome applicants who are motivated to balance career growth with family responsibilities.

Through a compelling ad film, YES Securities aims to empower mothers and support the idea that they are capable multitaskers who can simultaneously nurture their families and pursue their career goals. The ad film campaign is live across all social media platforms of YES Securities.

Speaking about the campaign launch, Mr. Anshul Arzare, Managing Director & CEO of YES Securities India Limited, says “We strongly believe thatmotherhood is about empowering women to reach their full potential and bringing out their versatility. Our #GiftHerTheFuture campaign is a testament to the strength of mothers and an invitation to explore new horizons without compromise. We believe every mother deserves a chance to follow her passion beyond daily duties.Hence, as part of our Mother’s Day campaign, we are opening our doors to mothers who are seeking part-time job opportunities. We hope our campaign will encourage homemakers to take the first step towards shaping their future and chasing their dreams.“

The #GiftHerTheFuture campaign aligns with YES Securities longstanding commitment to womens empowerment and social progress. Through initiatives like investor education and financial awareness sessions, the company continues to make meaningful contributions to the empowerment of individuals and communities across the country. Further, the company is committed to fostering an inclusive work environment that allows individuals to thrive professionally while prioritizing their family commitments.

Join YES Securities in celebrating Mothers Day by embracing the spirit of #GiftHerTheFuture.

Empower Mothers: Part-Time Opportunities at YES SECURITIES | Gift Her the Future | Mothers Day Special: www.youtube.com/watchv=heKFfLJtjrs.

About YES Securities

YES Securities is a wholly owned subsidiary of YES BANK which has commenced its operations in 2013 with a clear vision to be the most preferred partner in the wealth creation journey. The Company has transformed from a transactional broker to a financial services powerhouse in a decade. The Company offers a wide array of customised financial solutions facilitating Retails, HNI/UHNIs and Institutional clients.